Authentic Vintage Typography

There are only 26 letters in the English language, and yet so much that can be done with them.
There’s just something unique about vintage and retro typography. I could spend hours looking at all the different styles.
1908 Sears, Roebuck Catalogue
I was clearing out a garage a couple weeks ago for an older lady and found an old 1908 Sears, Roebuck catalog catalogue in among some junk.
I immediately brought it home and started thumbing through the pages.
Did you know you could buy tombstones from Sears? Blacksmith tools? Home dental equipment? A swastika hat pin? Lithium tablets?
Amazing Retro and Vintage Type
Anyhow, among the velocipedes and stereoscopes was some amazing vintage type.
The headings are very bold. There’s even a touch of art deco thrown in (see the armchair page below).
I wanted to share a few of the pages (out of over 1100 pages!) I pulled from the catalog, so I scanned a few of the highlights.
The images and fonts below were created pre-1923, so they are public domain.
PS: My favorite is the “automatic liquid pistol”. Read the suggested uses.













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1 Comment to 'Authentic Vintage Typography'
December 18th, 2009
these are some great ads from back in the day, a good find for sure. While the squirter is good, I really love the Economy Cream Separator. The styles on that advert are beautiful, especially the bottom third.
- Justin
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